Instagram is Finally Giving Marketers Analytics Tools That Are Useful – Social Media Week

You’ll be able to see where your followers are located, their gender, age, as well as post analytics such as impressions, reach, website clicks, and follower activity.

Source: Instagram is Finally Giving Marketers Analytics Tools That Are Useful – Social Media Week

Twitter to Stop Counting Photos and Links in 140-Character Limit – Bloomberg

Twitter Inc. is making a major shift in how it counts characters in Tweets, giving users more freedom to compose longer messages.

Source: Twitter to Stop Counting Photos and Links in 140-Character Limit – Bloomberg